A showcase environment for your brand.

Cadent provides exceptional media value across a vast cable and broadcast footprint. You choose your target demographics, purchasing profiles, and media objectives—and we’ll ensure that your creative is seen on premier networks, during the best programs, and alongside the top stars.

With 20 years in the industry, Cadent has relationships with 200+ MVPDs and broadcast station groups.

A not-so-traditional approach to buying ads.

By aggregating premier inventory opportunities, Cadent offers advertisers a dynamic, cost-effective alternative to the traditional media buying process. Access to consolidated commercial inventory means your budgets will perform more efficiently and your message will be delivered more consistently across the board. Plus, you’ll get uniform reports on viewability and performance on all your placements.

Discover Network TV Insights

The Enduring Power of Sight, Sound, and Motion
At our 2018 Upfront, Brand Advertising in Transition, our CEO Nick Troiano spoke to an audience of more than 300 media executives about the future of brand advertising.
Navigating the New TV Landscape
Cohesion and organization are possible—we must make the decision to move in this direction as an industry.
A Simplified, Unified, TV Industry Will Help Marketers Win
The current dynamics in the TV industry should be viewed as an opportunity to initiate change to make all pieces of the ecosystem work better together in service of the advertiser.

Full-on transparency.

Cadent works with the industry’s leading research partners to provide reliable media plans and post-campaign measurement, verified by third parties.

Nielsen, the traditional standard in TV audience measurement, provides age/gender data.

GfK MRI uses data on media usage, demographics, psychographics, and audience behavior to determine the best television opportunities.

Cadent uses comScore TV, an audience measurement alternative to Nielsen, to fuse GfK MRI survey data with TV audience estimates.

Cadent is the only MSA-posted solution in the television marketplace, so you can be confident when and where your ads will be seen.

Gracenote combines Cadent data with its own very detailed historical data to accurately report where your ads were placed.

Give your brand a lift.

Ready to give data a starring role in your brand advertising efforts? By complementing your linear campaigns with advanced data-driven techniques, you can deliver more relevant messaging and achieve more direct results.